Hi, welcome.
In this post we will learn how to enable search description field on blogger and write catchy search description for our/your post to stand the chance of ranking high in SERP.
We will not jump direct to enabling search description without telling you what search description means and even how it works.
What is Search Description
Search descriptions also known as meta descriptions are short piece of texts or 150 characters that describe your site’s contents on search engine results page.
How Does Search Descriptions Works?
Search engines uses meta descriptions of website contents (such as posts, videos, documents et cetera) to display a summary of what that specific content is all about.
And usually, search engines shows meta descriptions of website contents below title page in search results.
If your post meta description completely differ from your post title or there’s no targeted keyword that relates the former and latter then you’ve little bit chance of ranking high in SERP.
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Advisably, write catchy search description for your post and don’t forget to include your targeted keyword inside.
Enable Blogger Search Description Field
Step 1: Login to your blogger dashboard, click on the menu icon located at the top-left corner of the screen, and click on "Settings."
Step 2: You’ll be brought to a new page; scroll down to "meta tags" and toggle on "enable search description" to enable it.
Step 3: Click on the "Search description" link below to enable search description, then write a search description of your site’s homepage and click on the "Save" button to save your changes.
How to Write Catchy Search Description
To write a catchy search description for your post follow below four simple rules:
- Make sure you know what your post is all about. Yes, you may not comprehend what to summarize if you don’t know what your post is all about
- Make sure you may be able to summarize it in less than 150 characters.
- Make sure your summary is well descriptive and understandable.
- Include your targeted keywords one or two times in your description.
I don’t know what you write about. We've got different tastes and we’re interested in different blogging niches. But be sure to follow above four (4) rules while writing your post meta/search description.
Wrap Up
I hope you found this short post informative and helpful. Don’t forget to leave your say! I would love to read ‘em all.
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Blogger Tips Tricks